My regular readers know that I sometimes post sponsored posts – that is, posts where I’ve partnered with a company or brand to bring you a post written around a specific topic. I wanted to talk about why I do that, and how I decide which companies to work with.
I get approached to work with companies all the time and turn down about three-fourths of all the pitches and opportunities I am offered. Usually because it doesn’t fit my brand, or my philosophies of intentional and self-sufficient living. For example, a commercial chicken company wouldn’t be a good fit for me when I haven’t purchased poultry from the grocery store in nearly two years now. So that was a paid gig I’ve turned down recently.
Paid campaigns allow me the opportunity to hire outside help to make the website more functional and easy-to-use for everyone. We recently just had some work done to the site, which all comes out of my own pocket, to make it a little faster and highlight my contributing authors even more with sidebar spotlights. It looks beautiful but if I had tried to manage all that on my own it never would have happened…or it would have happened but at the expense of fun stuff I’d rather have photographed and shared with you via post. Like tractor-wheel-macaroni-and-cheese.
That’s the beautiful thing about blogging to me – sharing what’s going on with my life and hearing from y’all what’s going on with yours! It’s my favorite part of blogging ever. And that trust in blogging is the reason why I try to be careful about the businesses I work with – I don’t want to break the trust you have in me about what I’m discussing.
The posts that I like best are those that make sense for the site, give me a chance to highlight some of my favorite photos (like in this post) or do a quick video, or learn more about my readers. That’s one of the things I love about the Blog Frog conversations – I get to hear what you guys think about the topic in the conversation widget and it helps build community.
Which is exactly what Untrained Housewife is all about right?
As a part of the BlogFrog Influencer Circle, I have the chance to create meaningful, authentic content for brands I love. If you’re a blogger interested in new opportunities, join BlogFrog’s Influencer Circle and check out some of the top brands already working with BlogFrog.
If you’re a brand looking to work with online influencers, learn more about BlogFrog’s Brand Solutions here. Now, I’m curious. What do you love most about blogs and blogging and the communities they can build?
This is a sponsored conversation written by me on behalf of BlogFrog. The opinions and text are all mine.
